TANG Builds Faster, More Accurate Shelf Operations with ZKONG ESL

Location: Australia

Industry: Grocery Retail

Customer Overview

TANG Food Emporium specializes in Asian grocery retail serving multicultural communities. The retailer required efficient product information management for large SKU inventories and frequent pricing changes. The project reflects the retailer's move toward smarter supermarket operations and more reliable shelf communication.

Challenge

TANG needed to keep SKU-level product information accurate and easy to update. Traditional shelf labeling and store-level coordination made it difficult to respond quickly to pricing changes, product updates, and promotional execution while maintaining a consistent customer experience.

Solution

ZKONG ESL deployment improved product labeling accuracy and operational efficiency while enhancing multilingual product communication.

For TANG, the solution supports faster real-time price and promotion updates, stronger pricing accuracy and customer trust, and a cleaner and more modern customer experience.

Key project outcomes:

• 15,000+ ESL units deployed

• Models used: ZKC18B, ZKC21B, ZKC26B

• Enabled real-time pricing updates

• Improved shelf management efficiency

• Enhanced multicultural customer experience