Hangzhou Zkong Networks Co., Ltd.
Hangzhou Zkong Networks Co., Ltd.

Farmacia Rp Strengthens Pharmacy Retail Efficiency Through Digital Labels

Location: Argentina / Chile / Brazil

Industry: Pharmacy

 

Customer Overview

Farmacia Rp is a pharmacy retail operator across multiple markets. Farmacia RP aimed to digitize pricing operations across Latin American pharmacy locations and reduce manual pricing errors. The project supports more accurate product communication in a healthcare retail environment where trust is essential.


zkong pharmacy digital signage.jpg


Challenge

Farmacia Rp needed to reduce manual label replacement and paper-based processes and create a scalable model for multi-store rollout. Traditional shelf labeling and store-level coordination made it difficult to respond quickly to pricing changes, product updates, and promotional execution while maintaining a consistent customer experience.

Solution

ZKONG ESL deployment improved pricing accuracy and enabled centralized pharmacy management.

Centralized cloud management helps teams update prices, promotions, and product information with greater consistency across locations.

For Farmacia Rp, the solution supports stronger pricing accuracy and customer trust, less manual shelf-label maintenance for store teams, and a scalable foundation for future rollout.

Key project outcomes:

  • 2,500 ESL units deployed

  • Models used: ZKC15V, ZKC18V, ZKC21V

  • Implemented across 5 stores

  • Planned expansion across regional pharmacy network


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