As a modern retail technology, electronic price tags have been widely adopted in supermarkets, convenience stores, pharmacies, and other retail environments. However, with a wide variety of electronic price tags on the market and varying levels of quality, how do you choose the best product for your needs? Today, we’ll discuss how to differentiate between good and bad electronic price tags to help you make an informed decision.
First, let's look at the display technology, which is the most fundamental and important aspect.
Resolution: Resolution determines the clarity of the displayed content. Generally, the higher the resolution, the better the display quality. Currently, the most common e-ink displays on the market offer high resolution and clear display performance.
Viewing Angle: The viewing angle refers to the range of angles from which the display can be viewed without distortion. A good electronic ESL display price tag should have a wide viewing angle, ensuring that customers can read the display clearly even from the side.
Next is the connectivity of the electronic price tags, which is crucial for bulk deployment and subsequent maintenance.
Wireless Connection: Common wireless connections include Wi-Fi, Bluetooth, and RFID. Wi-Fi allows for remote management and updates, Bluetooth is more suitable for short-range deployment, and RFID is ideal for large-scale and quick deployments.
Stability: The stability of the connection directly affects the user experience of the price tags. High-quality ESL electronics price tags should have strong interference resistance and stable signal transmission.
The battery life of the electronic price tag is another key consideration when making a choice.
Battery Type: Currently, most electronic price tags use lithium batteries or coin cell batteries. Lithium batteries have long battery life but are difficult to replace, while coin cell batteries are easy to replace but have a shorter lifespan.
Battery Life: High-quality electronic price tags should have a long battery life, ideally lasting for several years or even longer, reducing the hassle of frequent battery replacements.
The update method determines how easily the price tag information can be modified.
Manual Updates: Manual updates are relatively simple and suitable for small stores or temporary promotional activities, but they are not ideal for large-scale use.
Remote Updates: Remote updates through cloud platforms or management systems can greatly improve efficiency and are ideal for large chain stores.
Automatic Synchronization: Some advanced electronic price tags support automatic synchronization with ERP systems to update price information, reducing manual intervention and improving accuracy.
The material and craftsmanship determine the durability and aesthetic appeal of the electronic price tag.
Shell Material: High-quality electronic price tags usually have durable ABS plastic or metal enclosures, effectively resisting wear and tear from daily use.
Waterproof and Dustproof: In environments that are humid or dusty, electronic price tags should have certain levels of waterproof and dustproof capabilities to ensure stable long-term operation.
Lastly, let’s consider the user experience factors.
Easy Installation: A good electronic price tag should be easy to install without requiring complex tools or professional personnel.
Operation Interface: The operation interface should be simple and easy to understand. For management personnel, the management system should also be intuitive and user-friendly.
Besides the product itself, after-sales service and technical support are also important considerations when choosing electronic price tags.
Warranty Period: High-quality products typically offer a longer warranty period, reflecting the manufacturer's confidence in the product's quality.
Technical Support: It’s crucial to be able to receive timely and effective technical support when encountering issues during use.
Choosing the right electronic price tag involves more than just considering the product’s basic performance. You should also take into account factors such as connectivity, battery life, update methods, materials and craftsmanship, user experience, and service support.
By considering all these aspects, you can select the most suitable electronic price tags for your business, ensuring both functionality and long-term satisfaction.