From supermarket aisles to fashion chains, pharmacies, and logistics hubs—retailers are under constant pressure to do more with less. Price updates fall behind campaigns. Inventory visibility is patchy. Operations stay reactive instead of real-time.
Behind these issues isn’t a lack of tools—it’s the lack of a connected system. That’s where smart retail begins.
In this session, we’ll show how ZKONG’s ESL and IoT platform serves as the operational backbone for over 200,000 stores globally—enabling retailers to synchronize pricing, promotions, and inventory across locations in real time.
But this isn’t just a product walkthrough. You’ll get a practical breakdown of how smart retail is actually built: from platform architecture to store deployment, from edge devices to cross-system integration.
What You’ll Learn:
How ZKONG’s ESL & IoT platform functions as the "operating system" of real-time retail
Use cases across fresh food, apparel, beauty, healthcare, and warehousing
How cloud-based control enables minute-level updates, automation, and centralized management
Common deployment roadblocks—and how to avoid them with the right planning
Why ESLs are no longer just price tags, but smart terminals driving store intelligence
Who Should Attend:
Retail operations managers, IT leads, digital transformation owners, and anyone tasked with turning store complexity into seamless execution.
Meet the Speaker
Will Zhu
Senior Marketing Manager
With years of hands-on experience in smart retail implementation, Will combines strategic insight with operational realism. He’s led digital deployment projects across Asia and Europe, helping retailers move from isolated pilots to scalable, data-driven operations.